By 
Zimbabwe’s connectivity giant- ZOL, has unveiled its new brand identity as Liquid Home Zimbabwe.
In a statement, the company says re-branding reflects the natural evolution of the well-loved home brand and its much-awaited alignment with the parent brand – Liquid Intelligent Technologies, a business of Cassava Technologies.
The rebrand comes at a time when the demand for home internet connectivity has increased dramatically to cater for employees working remotely and home schooling.
Liquid Home has also added a further 60 LTE base stations across the country to ensure that more Zimbabweans have access to high-speed connectivity right at their doorstep.
Since its acquisition in 2012 by Liquid, ZOL has increased its reach exponentially aided by the support and backbone infrastructure from the parent brand, allowing it to become a popular brand in the country.
“The rebrand is to ensure the consolidation of Liquid’s consumer offering so we are identified as a single brand, under one name. The new brand identity will ensure streamlined service delivery and assure our customers of our continued commitment to offer uninterrupted internet services straight to their homes,” said Wellington Makamure, Regional CEO of Liquid Intelligent Technologies Southern Africa.
As part of this rebrand, Liquid Home Zimbabwe says it will ensure the seamless transfer of all customer accounts from ZOL to Liquid Home.
Customers will enjoy the same benefits they did under the previous brand name, and on the same terms and conditions as their existing contracts, ensuring no disruptions to the services provided, Liquid added.
The service provider said it has consistently understood the needs of its customers in the past, and the rebrand is just another stepping-stone to further its vision of digitally connecting all Africans on the continent, concludes the statement.
Comments